Data Cleansing
MKF’s Data cleansing services comprise the process of identifying and rectifying errors and inconsistencies from a data set in order to improve its quality.
Our data cleaning services aim not just to clean the data, but we ‘purify’ your data by bringing standardization to different data sets. After cleansing, a data set should be consistent with similar data sets within the system.
Below are just a few of the services we can greatly improve for your organization:
Data Health Scan
CONCERNED ABOUT THE HEALTH OF YOUR DATA?
Well don’t be. Let us inspect a sample of your company and/or contact data, at no charge. Within 24 hours of uploading your data, you’ll have a report that provides a clear outlook of your data. Our Data Health Scan services include;
- Record Completeness
- Email Validation
- Phone Validation
Contact Verification
ADDRESS VERIFICATION & ENRICHMENT SERVICES
MKF is a source of address verification and enrichment services. We are detailed when it comes to verification, we go the extra mile to solve your data issues.
Our contact validation services include:
- Verifying your data against outside databases, updating non-current or missing values where applicable.
- Using our Contact Center Services to track down hard-to-find data.
Collecting Missing Data
WE FIND DATA
At MKF, our goal is to do whatever it takes to provide the client with clean data. Our Collecting Missing Data services include the following features in a nutshell;
Reconstruct Missing Data:
Wherever possible, missing information is recreated (e.g. Postcodes, states, country, phone area codes, gender, web address from email addresses etc.).
De-Duplicate data:
We use our own exclusive tools to identify potential duplicates. Our policy provides high accuracy matches with a tolerance for misspelling, missing values or different address orders.
For mission critical data, these results are manually reviewed and the database updated accordingly.
